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Pricing.
Pricing is most dramatically
affected by packaging. With today's brand name designer
fragrances the least expensive aspect of the product
you purchase, is ironically the product itself!
More money is spent on marketing, the bottle, the
box it comes in, the advertising, the celebrity
endorsement fees and all the incredible overhead
that goes into crafting products that capture the
buying public's imagination.
We don't feel for one minute that you're here now
because you think you will become the next Donna
Karan or Calvin Kline by hiring us to create a custom
signature fragrance for you.
You're here because you have a niche market or
need of your own where small quantities would make
perfect sense and provide you with a unique and
noteworthy product. You won't need a massive international
ad campaign. You won't have unbearable development
costs. You will also find you'll be not only cost
competitive for comparable quality, but you'll be
able to provide a brand name quality product at
a discount to your customers while still enjoying
better profit margins than you would have imagined.
Compare Pricing at the on-line discount giant Fragrance.Net
An excellent example would be to compare a 1.7
ounce bottle of Calvin Klien's CK-1 EDT
at an average sale price of $26. This is a 1.7 ounce
bottle of the Boston round type - though it's frosted
and comes in a box we can provide a CK-1 clone in
a 2 ounce Boston Round type bottle available in
several colors custom labeled to your needs at a
wholesale of around $13 per bottle in quantities
as low as 10 pieces. You could resell these at a
discounted price and undersell the original while
still earning a significant profit.
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